westin

Let's Rise Campaign Reveal

January 2017

In celebration of Westin’s latest campaign ‘Let’s Rise’, The Gathery designed and produced an intimate media breakfast intended to solidify the property as the preeminent wellness brand in hospitality. Touching subtly on some of the hotel’s recognizable wellness pillars, our event surprised guests with charming touch points that alluded to travel and how the global hotel group actively empowers guests to be a better version of themselves before, during and after their stays. The event kicked-off with a morning run followed by an exclusive class led by fitness guru Taryn Toomey. A light breakfast, created by downtown health eatery DIMES, included a delectable selection of specialty bowls and fresh squeezed juices. 

Services

Brand Strategy and Planning
Creative Direction
Art Direction
Experiential Design
Custom Fabrication
Event Production and Management
Talent Management