W X CFDA

Brother Vellies SxSW Brunch

march 2017

During the 2017 SxSW festival, celebrated creative director and founder of ethical accessories brand Brother Vellies, Aurora James, hosted a ‘morning after brunch’ at W Austin in partnership with Planned Parenthood. Held in the private room of the bustling hotel property, the afternoon included a small trunk show of the brand’s latest collection from which proceeds benefited the notable non-profit. A three course menu, developed with the sought-after chefs at Trace Restaurant, included a playful chocolate designed to reference birth control pills. The brunch was part of the on-going partnership between the hotel brand and the CFDA {Fashion Incubator}.

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