COS

New York Fashion Week

SEPTEMBER 2022

This fall, COS unveiled its Autumn/Winter collection in New York City for the very first time.  The vibrant setting introduced the dynamic energy of global cities that inspired the latest line. The Gathery curated a series of intimate events that bookended the anticipated runway show.  Global media and select influencers were invited to immerse themselves in the vibrancy of New York City — a destination renowned for challenging norm and instigating new ways of thinking.

In the morning, guests gathered at the classic Tenth Avenue staple, Empire Diner, before heading to the show. A monochromatic table setting reinforced the brand’s minimalist identity through architectural florals, place settings and custom brunch menus.

Later that evening, guests were invited to celebrate the collection’s showing at late-night haunt The Flower Shop, where they savored NYC’s downtown allure with a private dinner and afterparty. Subtle visual cues inspired by the autumnal colors and featured patterns of the recent collection were woven seamlessly into the eclectic venue design.  At dinner, guests indulged in New York City eatery classics before making their way to the basement for a night of cocktails and dancing where DJ Nikki Keynard and headliner Va$htie spun behind our custom COS booth. 

The New York Fashion Week festivities celebrated the diversity and individual expression that transcends the streets of the Big Apple.

Services

Creative Direction 
Experiential Design 
Art Direction
Graphic Design 
Custom Fabrication 
Event Management and Production